IND Gamification

IND's latest innovation

In the future of online banking, banks should look at how their online bank can serve more like a sales channel and how they can motivate their customers to use more of the banks' services. Gamification is a concept that can help reaching these goals by motivating customers towards positive behaviors.

IND brings this innovative concept to banks and makes their e-banking an interesting game so that it becomes a fun platform that sells.

The system of gamification has proven to work for other industries as well. Farmville in games, Runkeeper in fitness or Foursquare in check-ins; all of these applications reward you for using their platform and you can see your progress, which urges you to do it more and better. IND brings the benefits of this cool concept to online finances. These methods and tools were added to the newest release of IND Banking-Front Office.

Improve your online banking from boring to fun

  • Be the main Bank of your customers!
  • Gives your customers an overview on their finances
  • Up to date financial info with no additional effort
  • Integrated into the e-banking system
  • Gives the Bank much better insight into their customer's needs
  • The Bank can define the categorisation rules

 

Why are we different?

  • Can be integrated to any existing e-banking system
  • User friendly GUI, based on state-of-the-art technology
  • Easy-to-understand visualizations

Features

  • Two-level point system
  • Can be easily added to marketing campaigns and existing loyalty programs
  • Connection to Facebook or other social media sites
  • Collected points can be tracked with attractive charts and displays
  • Several badges and rewards to be collected
  • Three point types:
    • social points (for sharing on social media networks)
    • payment points (for making bill payments, direct debits,…)
    • saver points (for saving money on a regular basis and reaching savings goals)

Download IND Gamification (Concept) brochure

Products which can be also interesting for you:

IND Internet Banking IND Personal Finance Manager

 

 

If you are considering upgading your online banking with gamification functionality, we would be happy to show you the gamification concept in detail.  Please contact us at: info@indgroup.eu